About

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Ariane Bray is a New Zealand based clothing label that empowers  wearers with a sense sophistication and ease through the functionality and comfort of each garment. The compositions present signature elements of soft tailoring and refined drape translated into engaging looks that carry an air of casual insouciance.

Drawing on the moody undertones of the brand aesthetic - each look is an assemblage of garments curated in brooding tones and layering of fabrics to create sensorial compositions. The designs aim to resonate with the fashion conscious but individually minded - clothing that evokes a response but does not yearn for attention.

A strong alliance with slow fashion values underpins each collection and the brand identity - characterised by local production, high quality materials and perpetual style.